The International Inbound Travel Association’s community leads the field in inbound expertise because they have the advantages of specific, industry-focused education; shared best practices; and a network of knowledgeable and experienced experts they can trust.


Save the date for the IITA Summit on February 9-12, 2025 in Salt Lake City, Utah.


A 4-step training program for DMOs and their supplier stakeholders to work with U.S.-based inbound operators.


The annual print and digital guide helps fulfill our mission of growing inbound travel to the USA.

International Inbound Travel Association


IITA actively engages in advocacy to ensure the U.S. continues to welcome international visitors with open arms.

“IITA comprises international inbound operators, suppliers, and destination marketing organizations. We educate, advocate, and create business opportunities for our members. Our IITA Summit is a smaller, more intimate show where you meet and talk to people. There are many different networking opportunities, including evening events and educational opportunities. Unlike other shows, you can walk away having met almost everyone at the show.”

“IITA is a fantastic organization where all the parts of the industry are involved and come together—operators, suppliers, and DMOs. Interaction and sharing knowledge and insights are crucial to bringing people to Summit, where they come to truly understand the international inbound market, which is so different from domestic travel. There is robust interaction taking place, and collectively, we are shaping the future of inbound travel. And that’s very exciting.”

“The benefits of joining the International Inbound Travel Association are the close relationships you can form with leading inbound companies. You can network with them by sitting down one-on-one, discussing their product needs, your destination, your business, or your attraction, and seeing if there’s a good fit. These companies are responsible for billions of dollars of business collectively, and this is your chance to get on stage with them like no other place.”

“I am thrilled to be a new member of IITA. I joined after attending IITA’s Steps to Success program hosted by Capital Region USA and delivered by Alon. I realized that our organization has already laid a lot of the groundwork to engage with international visitors but needed an important connection to take our international business to the next level. I am enthusiastic about the learning opportunities and personal connections IITA will provide.”

“The best aspect of IITA is its leadership and focus on elevating the awareness and the importance of the role of the receptive operator in the buying process. Our industry needs to become more familiar with how to work with that group. Each year, IITA Summit concentrates on connecting receptive operators with DMOs and suppliers. It’s a smaller atmosphere where you can always connect with buyers and sellers throughout the week.”

“I like IITA because it is so community driven. As a tech company, it’s great that I can come in and meet so many different people in the industry at one event. This was our first year coming to Summit, and it’s exciting because we currently have some customers here who are using our product, but there are so many who aren’t yet. It was an awesome experience having our brand represented at a table and meeting all these different people.”

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