2026 Summit Schedule of Events

Program subject to change.  

Sunday, February 8


  • 10:00 AM – 5:00 PM – Registration, Events Events Center Foyer
  • 12:00 PM – 1:00 PM – Board of Directors Lunch, Hawk Room C
  •   1:00 PM  -  4:00 PM - Board of Directors Meeting, Hawk Room AB
  •   2:00 PM -                    FAM Tour Arrivals, Seneca Resort, Sponsored by the Destinations Hosting
  •   6:00 PM –  Game End – Super Bowl Party, Niagara Falls Convention Center - Cataract Room, Sponsored by Niagara Falls USA

 

Monday, February 9


  • 7:00 AM  –  5:00 PM – Registration, Events Center Foyer
  • 7:45 AM  –  8:45 AM – Inbound Operator Breakfast, Wolf RoomSponsored by Travel Oregon
  • 9:00 AM – 10:30 PM – General Sessions, Events Center A
    • IITA Annual Meeting
    • Industry Updates
  • 10:30 AM – 10:45 AM – Break, Events Center FoyerSponsored by Colorado Tourism
  • 10:45 AM –12:15 PM – General Sessions, Events Center A
  • 12:30 PM  –  1:30 PM – Luncheon, Events Center CD 
  • 1:40 PM   –   2:45 PM – Power Hour Networking Appointments – Group 1, Events Center B
  • 1:45 PM   –   2:45 PM – Breakout Session, Events Center A
  • 2:45 PM   -    3:00 PM - Break, Events Center Foyer
  • 2:45 PM   -    4:00 PM - Power Hour Networking Break, Events Center B
  • 3:00 PM   –   4:05 PM – Power Hour Networking Appointments – Group 2, Events Center B
  • 3:00 PM   –   4:00 PM – Breakout Session - Events Center A
  • 4:15 PM   –   5:20 PM – Power Hour Networking Appointments – Group 3, Events Center B
  • 4:15 PM   –   5:15 PM – Breakout Session - Events Center A
  • 5:15 PM   –   6:30 PM – Wine Reception, Events Center Foyer, Sponsored by Wine Water and Wonders of NY State
  • 6:45 PM   -   9:00 PM -  Transportation to Opening Event, Rainbow Air Helicopter Tours
  • 7:00 PM   -   9:00 PM – Opening Event, Sponsored by Niagara Falls USA

 

 

Tuesday, February 10


  • 7:30 AM  –  12:30 PM – Registration, Events Center Foyer
  • 7:45 AM  –   8:45 AM – Breakfast with the Operators (all registered attendees), Events Center CD, Sponsored by Visit Savannah
  • 9:00 AM  –  10:45 AM – Inbound Operator Forum, Hawk Room
  • 9:00 AM  –  10:45 AM – DMO/Tour Supplier Forum, Event Center A
  • 10:45 AM 11:15 AM – Break, Event Center Foyer
  • 11:15 AM – 12:15 PM – Inbound Operator/DMO/Tour Supplier Forum, Event Center A
  • 12:15 PM  - 12:40 PM - Sightseeing Box Lunch (Present Ticket), Event Center Foyer, Sponsored by Niagara Falls USA
  • 12:50 PM  –  4:30 PM – Sightseeing/City Tours, Sponsored by Niagara Falls USA
  • Open Evening - Dine Around

 

 

Wednesday, February 11


  •   7:45 AM –  8:45 AM – Inbound Operator Breakfast, Wolf Room, Sponsored by Rthyms of the South
  •   9:00 AM –  9:50 AM – General Session, Event Center A, Sponsored by BWH Hotels
  • 10:00 AM - 11:00 AM -  Breakout Sessions, Event Center A and Hawk Room, Sponsored by BWH Hotels
  • 11:00 AM – 11:15 AM – Break, Event Center Foyer
  • 11:15 AM - 12:15 PM -  Breakout Sessions, Event Center A and Hawk Room, Sponsored by BWH Hotels
  • 12:30 PM –  1:30 PM –  Luncheon, Grand Ballroom C, Sponsored by Gtr. Birmingham Conv. & Visitors Bureau, Alabama Tourism and IPW
  •   1:40 PM –   2:45 PM – Power Hour Networking Appointments – Group 1, Event Center CD
  •   1:45 PM –   2:45 PM – Breakout Session, Event Center A, Sponsored by BWH Hotels
  •   2:45 PM -    3:00 PM - Break, Event Center Foyer
  •   2:45 PM -    4:00 PM - Power Hour Networking Break, Event Center CD (Inside Room)
  •   3:00 PM –   4:05 PM – Power Hour Networking Appointments – Group 2, Event Center CD
  •   3:00 PM –   4:00 PM – Breakout Session, Event Center A, Sponsored by BWH Hotels
  •   4:15 PM –   5:20 PM – Power Hour Networking Appointments – Group 3, Event Center CD
  •   4:15 PM –   5:15 PM – Breakout Session, Event Center ASponsored by BWH Hotels
  •   6:30 PM -    9:00 PM –Transportation to Closing Event
  •   7:00 PM -    9:00 PM - Closing Reception and Dinner at Brickyard Brewing, Sponsored by Niagara Falls USA  



Thursday, February 13


  • Post-FAM Departures, Seneca Lobby, Sponsored by the Destinations Hosting


Dress Code: 
Business attire is required during the day Monday and Wednesday. Casual attire is appropriate for Tuesday and all other social activities.


2026 Sponsors

  • Destination Niagara USA

    Destination Niagara USA

    10 Rainbow Boulevard
    Niagara Falls, NY 14303
    United States

    Host City - Platinum

  • U.S. Travel Association/IPW

    U.S. Travel Association/IPW

    1899 Pennsylvania Avenue Northwest Floor 11
    Washington, DC 20006
    United States

    Platinum Sponsor

  • Alabama Tourism Department

    Alabama Tourism Department

    PO Box 4927
    Montgomery, AL 36103-4927
    United States

    Gold Sponsor

  • Greater Birmingham Convention & Visitors Bureau

    Greater Birmingham Convention & Visitors Bureau

    950 22nd Street North Suite 550
    Birmingham, AL 35203
    United States

    Gold Sponsor

  • Rhythms of the South

    Rhythms of the South

    500 11th Avenue N Suite 650
    Nashville, TN 37203

    Gold Sponsor

  • Travel Oregon

    Travel Oregon

    319 SW Washington St. Suite 700
    Portland, OR 97204
    United States

    Gold Sponsor

  • Visit Savannah

    Visit Savannah

    101 E Bay St
    Savannah, GA 31401
    United States

    Gold Sponsor

  • Wine Water and Wonders, Inc.

    Wine Water and Wonders, Inc.

    45 East Avenue Ste 400
    Rochester, NY 14604
    United States

    Gold Sponsor

  • Blair Hotels

    Blair Hotels

    PO Box 30
    Cody, WY 82414
    United States

    Bronze Sponsor

  • Colorado Tourism Office

    Colorado Tourism Office

    1600 Broadway Suite 2500
    Denver, CO 80202
    United States

    Bronze Sponsor